Australia’s favourite hire brand, now on higher ground.
As can happen with established companies that are both large and successful, Kennards Hire’s identity had become tired and dated. The brief was to create an identity abreast of the times, and that could be applied to everything from ‘ladder to loo’. The largest component was the application of the new brands’ internal and external signage system. The project was complete in under 18 months across 170 stores.